PÕLTSAMAA REBRAND

 

A Fresh Identity for Over 100 SKUs

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We revamped Põltsamaa’s brand by refining key elements to ensure a consistent identity across more than 100 products—from juices and nectars to canned goods, ready-made meals, and pickled cucumbers.

 

The refreshed packaging embraces a clean, straightforward aesthetic, featuring vivid produce imagery to signal flavor cues. A white backdrop paired with category-specific color accents creates clear visual navigation, reflecting Põltsamaa’s dedication to quality and transparency in every product

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